Monster Energy Moving to Stewart-Haas Racing’s No. 41 Team for 2016by Kyle Pokrefky October 21, 2015 0 comments
KANNAPOLIS, N.C. — Energy drink manufacturer Monster Energy will change gears for 2016 as the manufacturer will move over to Stewart-Haas Racing’s No. 41 team in the Sprint Cup Series.
Already working as an associate sponsor for driver Kurt Busch since 2012, Monster Energy will move up as a primary sponsor from the XFINITY Series to serve as the hood sponsor of the No. 41 car for 17 races next season.
Monster Energy will also serve as an associate sponsor on the quarter panel of the car in 18 races while fully sponsoring the car in one race that will be determined at a later date.
The move to Stewart-Haas Racing for Monster comes after working as a primary sponsor in the XFINITY Series since 2012 with Kyle Busch Motorsports and Joe Gibbs Racing – a partnership that has yielded 27 wins with Kurt Busch, Kyle Busch, Erik Jones and Sam Hornish Jr.
The announcement also comes hand-in-hand with the announcement that Busch will remain with Stewart-Haas Racing for years to come as he officially put pen to paper on a multi-year contract extension.
“I’m very happy to be back with Stewart-Haas Racing and proud to take Monster Energy to the Sprint Cup Series,” Kurt Busch said. “This is exactly where I want to be and I have two partners who want to win as much as I do.
“I can’t thank Gene Haas and Tony Stewart enough for the opportunity to be a part of this team. We’ve accomplished a lot in our two years together, but there’s so much more I want to do for them, for Haas Automation and for Monster Energy.
“It’s great knowing we’ll be able to keep the momentum we have and extend it into next year and beyond.”
Stewart-Haas Racing co-owners, Haas and Stewart, expressed their excitement over Busch’s return to their organization.
“I’ve always respected Kurt’s talent and determination, and I’m glad it’s staying at Stewart-Haas Racing,” Stewart said. “Kurt can win at every racetrack we visit, and his feedback and attention to detail make our entire organization better.”
“Kurt Busch gives us the opportunity to win races every week and contend for a championship every year,” Haas added. “This is an organization built on winning, and Haas Automation is a company built on performance.
“Kurt embodies each of those qualities, and it’s why we invest in his abilities.”
Busch and the No. 41 team now turn their attention towards this weekend’s CampingWorld.com 500 at Talladega Superspeedway – the last round of the Chase’s Contender Round.
Entering Talladega, Busch is third in the standings and is safely in to the Eliminator Round by 13 points.
Photo Credit: Jared C. Tilton/Stewart-Haas Racing via Getty Images